Impact Manager (Bangalore)

Company Description Inside The Box (ITB) is an F&B consultancy and 360° growth engine focused on India’s restaurant ecosystem, including QSR, café, casual dining, and cloud kitchen brands. ITB partners closely with restaurant operators to identify what drives performance and what quietly erodes profitability, providing a single embedded view across channels and metrics. Rather than offering generic playbooks, ITB integrates directly into the client’s business, running funnels, discount strategies, ad spend, and menus through a weekly governance loop led by a dedicated Impact Manager. The firm uses a structured four-phase approach—Understand, Diagnose, Execute, and Scale—to improve menu performance, digital hygiene, retention, and return on ad spend. ITB works with different growth archetypes (Starters, Scalers, and Fixers), applying the same analytical lens while tailoring levers to each brand’s stage and ambition.

Role Description The Impact Manager (Bangalore) is a full time, on-site role based in Vasant Vihar, responsible for owning performance outcomes for a portfolio of restaurant clients. This role involves embedding with client teams to understand cuisine demand, menu patterns, pricing, platform hygiene, and digital funnels across delivery platforms and marketing channels. The Impact Manager will diagnose funnel leakages, track item-level profitability, evaluate discount efficiency, and monitor ROAS and retention cohorts, translating insights into clear action plans. Day-to-day tasks include designing and executing menu fixes, optimizing ad campaigns and bidding strategies, improving page hygiene, setting SOPs, creating DOTD and promotional calendars, and driving weekly governance loops with client stakeholders. The Impact Manager will also support outlet rollout plans, festival and campaign boosters, and long-term investment and growth strategies, ensuring targets are met and learnings are documented and shared.

Qualifications

• Strong analytical and problem-solving skills, with experience in performance metrics, funnel analysis, and profitability tracking.
• Background in F&B, consumer internet, consulting, growth, or operations roles, preferably within QSR, cafés, casual dining, or cloud kitchens.
• Hands-on experience with digital marketing levers (ads, discounts, campaigns), and comfort working with data dashboards and reporting tools.
• Excellent communication and stakeholder management skills, with the ability to lead weekly governance loops and align cross-functional teams.
• Proven ability to design and execute SOPs, menu and pricing experiments, and process improvements in fast-paced, high-accountability environments.
• Bachelor’s degree in business, economics, hospitality management, engineering, or a related field; advanced degrees or certifications in analytics or marketing are a plus.
• High ownership mindset, attention to detail, and willingness to work on-site with client teams in V