Shopify E-commerce Specialist — Freelance

Rhea Vania

Mumbai, Maharashtra, India

Location: Mumbai

Work Arrangement: Hybrid

Job Type: Freelance / Retainer

Compensation: ₹10,000/month retainer, subject to increase based on scope and volume of work

Rhea Vania is a contemporary fashion brand built around individuality, confidence and the freedom to dress exactly as you are. We create fashion that feels sexy without compromising on comfort, with a strong focus on distinctive design, custom sizing and making fashion more inclusive.

We are looking for a Shopify E-commerce Specialist to work with us on an ongoing freelance basis and become our go-to person for everything Shopify.

This is a hybrid freelance role, with a monthly retainer of ₹10,000 covering the brand's ongoing Shopify requirements. As the scope and volume of work increases, the retainer will be reviewed and revised accordingly.

We are looking for someone who understands Shopify inside and out — someone who can make changes independently, troubleshoot problems, implement new features and help us continuously improve the online shopping experience.

The RoleYou will be responsible for ongoing maintenance, updates and improvements to our Shopify website, including:

Adding and updating products, collections, images, descriptions and other website content
Making changes to website layouts, sections and functionality
Installing, configuring and managing Shopify apps and integrations
Troubleshooting and bug fixing when issues arise
Identifying and resolving website functionality or user-experience issues
Making UX improvements to make the shopping journey more intuitive and seamless
Helping improve the website's conversion and overall e-commerce experience
Ensuring the website works smoothly across desktop and mobile
Working with Shopify themes and making appropriate customisations where required
Advising on the best Shopify-native or third-party solutions for new requirements
Supporting website updates around new launches, collections, campaigns and promotions
Proactively identifying opportunities to improve the website rather than simply executing instructions

Qualifications & What We're Looking For

Technical Skills

Strong, hands-on experience with Shopify is essential
Excellent understanding of the Shopify admin, themes, products, collections, navigation, apps, settings and e-commerce functionality
Comfortable troubleshooting Shopify issues and identifying the cause of problems
Experience installing, configuring and managing Shopify apps
Understanding of Shopify theme structure and basic HTML, CSS and Liquid is highly preferred
Familiarity with Shopify's current tools, features and ecosystem
Understanding of e-commerce UX and conversion optimisation
Strong understanding of mobile-first e-commerce experiences
Ability to make website changes independently without requiring step-by-step instructions
Comfortable researching and implementing new Shopify tools and solutions when required
Familiarity with analytics, tracking and common e-commerce integrations is an advantage

Professional & Personal Qualities

A genuine interest in fashion and fashion e-commerce
Strong understanding of what makes a fashion e-commerce website feel premium, intuitive and desirable
Keeps up with the latest e-commerce trends, Shopify developments and best practices
Strong attention to detail
Quick, resourceful and solution-oriented
Able to take a requirement, understand the objective and figure out the best way to execute it
Reliable and responsive when work is assigned
Comfortable working independently and taking ownership of tasks
Able to communicate clearly and explain technical issues in a simple way
Proactive — someone who can identify problems and opportunities rather than simply waiting for instructions
Comfortable working with a small, fast-moving fashion brand where priorities can change quickly
Able to balance aesthetic considerations with functionality, usability and commercial goals

Education & ExperienceA formal degree is not a requirement.

We care far more about hands-on Shopify experience, problem-solving ability, technical knowledge and the quality of your previous work than qualifications on paper.

Relevant professional, freelance or independent experience working with Shopify stores is preferred.

How We WorkThis is a freelance hybrid role on a monthly retainer.

The initial retainer will be ₹10,000 per month, covering the brand's ongoing Shopify requirements. If the scope, complexity or volume of work increases substantially, the retainer will be reviewed and may be increased accordingly.

We're looking for someone interested in building a long-term working relationship with the brand rather than taking on a one-off project.

How to ApplyIf you think you’d be a great fit for this role, we’d love to hear from you.

Interested applicants can:

Apply directly through this LinkedIn job post, or
Send your CV/resume + portfolio/work examples to contact@rheavania.com with the subject line “Job Application – Shopify E-commerce Specialist.”Please include examples of Shopify websites you have worked on, along with a brief description of your role and what you personally worked on.

We are particularly interested in seeing examples where you have solved a problem, improved UX, customised a Shopify store or implemented an e-commerce solution.

Shortlisted candidates may be contacted for a paid trial/project to assess Shopify knowledge, problem-solving ability and execution.

If you're a Shopify expert who loves fashion, understands e-commerce and enjoys turning problems into solutions, we'd love to hear from you.

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