Web Designer

Role OverviewWe are seeking a skilled WordPress Developer & Web Designer to build, customize and maintain responsive, high-performing websites and landing pages.

Hands-on WordPress development experience is mandatory for this position. Candidates must be comfortable working with custom themes, plugins, page builders, responsive layouts and front-end technologies.

Key Responsibilities

• Develop, customize and maintain websites using WordPress.
• Create and modify WordPress themes, child themes, templates and reusable components.
• Work with Gutenberg and page builders such as Elementor, Divi or WPBakery.
• Install, configure, customize and troubleshoot WordPress plugins.
• Convert Figma designs and wireframes into responsive WordPress websites.
• Design responsive websites and landing pages for desktop, tablet and mobile.
• Develop product pages, campaign pages, forms and conversion journeys.
• Use HTML5, CSS3, JavaScript and PHP to customize WordPress functionality and layouts.
• Integrate third-party APIs, forms, analytics tools, payment services and marketing platforms.
• Optimize websites for speed, SEO, accessibility, usability and conversions.
• Manage WordPress updates, backups, security and staging environments.
• Diagnose and resolve layout, plugin, theme, browser and responsive-design issues.
• Maintain consistency with approved brand, typography, spacing, colour and component standards.
• Create reusable design components and WordPress page sections.
• Collaborate with designers, developers, marketers and other stakeholders.
• Review completed pages against approved designs and correct visual or functional deviations.
• Test websites across relevant browsers, devices and viewport sizes.
• Prepare technical documentation, design specifications, assets and handover materials.
• Maintain organized Figma files, WordPress assets, source files and version documentation.Detailed Delivery Expectations
• Translate website requirements into measurable deliverables, estimates, dependencies and acceptance criteria.
• Deliver functional WordPress pages that accurately match approved designs.
• Write clean, maintainable and responsive front-end code.
• Maintain work items, technical documentation, testing evidence and release materials in company-designated systems.
• Raise usability, accessibility, security, performance, scope, timeline and technical-feasibility risks promptly.
• Participate in planning sessions, design reviews, sprint demonstrations, release-readiness activities and post-release analysis.
• Validate WordPress functionality and responsive behaviour before handover or deployment.
• Follow development best practices for version control, staging, testing, backups and production releases.
• Use AI-assisted development and design tools responsibly while protecting confidential information, respecting intellectual property and validating all generated output.Mandatory Qualifications and Experience
• Proven professional experience developing and maintaining WordPress websites.
• Strong knowledge of WordPress architecture, themes, child themes, templates and plugins.
• Hands-on experience with Gutenberg, Elementor or another established WordPress page builder.
• Proficiency in HTML5 and CSS3.
• Working knowledge of JavaScript and PHP.
• Ability to convert Figma designs into responsive, production-ready WordPress pages.
• Experience troubleshooting WordPress themes, plugins and layout issues.
• Understanding of responsive design across desktop, tablet and mobile.
• Knowledge of website performance optimization, technical SEO and security fundamentals.
• Experience with website migration, backup and deployment processes.
• Practical experience with Figma or an equivalent UI-design tool.
• Strong understanding of typography, spacing, grids, visual hierarchy and colour systems.
• Strong attention to detail and clear written communication.
• Ability to collaborate effectively with designers, developers and other stakeholders.Preferred Qualifications
• Diploma, degree or certification in Web Development, Web Design, Computer Science, UI/UX Design or a related discipline.
• Experience developing custom WordPress themes or plugins.
• Experience with Advanced Custom Fields (ACF), custom post types and WordPress hooks.
• Experience with WooCommerce development and customization.
• Familiarity with Git and version-control workflows.
• Experience with REST APIs and third-party integrations.
• Familiarity with MySQL, hosting control panels, DNS and SSL configuration.
• Knowledge of WCAG accessibility standards.
• Experience designing or developing SaaS, B2B, AI, technology or digital-product websites.
• Familiarity with analytics, tag-management and conversion-tracking tools.
• Experience with AI-assisted design, coding and testing tools while validating generated output.Core Competencies
• Strong WordPress development capability.
• Responsive web-design expertise.
• User-focused and structured thinking.
• Ownership and dependable execution.
• Technical problem-solving and evidence-based decision-making.
• Clear written and verbal communication.
• Effective cross-functional collaboration.
• Strong attention to detail.
• Ability to accept and respond constructively to feedback.
• Confidentiality and intellectual-property discipline.
• Continuous learning and awareness of modern WordPress and web-development practices.Mandatory screening requirement: Applicants must provide a portfolio or links to WordPress websites they have personally developed or customized.