Conversion Rate Optimization Specialist

SuperBottoms
Mumbai, Maharashtra, India

About the RoleWe are looking for a CRO Specialist who is excited to build, optimize, and maintain our Shopify store. Whether you're a fresher with strong fundamentals or someone with up to 2 years of experience, this role offers an opportunity to work on a high-traffic D2C website and learn from cross-functional teams including Product, Growth, Design, and Marketing.

Key Responsibilities

  • Develop, maintain, and optimize the SuperBottoms Shopify website.
  • Build new landing pages, product pages, collection pages, and custom Shopify sections.
  • Customize Shopify themes using Liquid, HTML, CSS, JavaScript, and JSON.
  • Ensure responsive and mobile-first website performance.
  • Improve website speed, user experience, and conversion rates.
  • Integrate third-party Shopify apps and APIs whenever required.
  • Work closely with the Growth and Design teams to launch campaigns, promotions, and new product collections.
  • Troubleshoot website issues and resolve bugs with quick turnaround time.
  • Perform website testing before every major release.
  • Maintain clean, scalable, and well-documented code.
  • Stay updated with Shopify platform enhancements and recommend improvements.What We're Looking ForMust Have
  • Bachelor's degree in Computer Science, IT, Engineering, or a related field.
  • Good understanding of HTML, CSS, JavaScript, and responsive web development.
  • Knowledge of Shopify platform and Shopify Admin (Building a custom theme or Hydrogen Storefront)
  • Familiarity with Shopify Liquid templating language (academic projects or internships are acceptable).
  • Understanding of Git/GitHub or version control systems.
  • Strong logical thinking and debugging skills.
  • Eagerness to learn and solve problems.

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