Group Manager – Market Intelligence & Pricing

Key Responsibilities

• Lead market research, customer insights, competitor analysis, and market intelligence across Mumbai and Pune.
• Evaluate land opportunities, project feasibility, market potential, and development opportunities.
• Develop data-driven pricing strategies and recommendations for new and existing residential projects.
• Drive product mix, product positioning, unit configuration, and launch strategy based on market demand.
• Analyze market trends, customer preferences, competitor pricing, inventory, absorption, and sales performance.
• Partner with Land Acquisition, Design, Sales, Marketing, Finance, and Project Development teams to support business decisions.
• Prepare business cases and strategic recommendations for senior management and leadership teams.
• Manage multiple projects simultaneously and ensure timely delivery of high-quality market intelligence and feasibility reports.
• Build, mentor, and manage a high-performing market research/product strategy team.
• Establish robust market intelligence frameworks, dashboards, and benchmarks to support business planning.

Candidate Profile

• 10-15 years of relevant experience in Product Strategy, Market Research, Business Planning, Real Estate Advisory, or a related function.
• Strong experience in residential real estate, particularly Mumbai and/or Pune markets.
• Proven expertise in market intelligence, feasibility analysis, pricing, product planning, and competitive analysis.
• Experience managing product strategy and pricing across multiple residential projects.
• Strong understanding of land evaluation, project feasibility, product mix, market positioning, and launch planning.
• Demonstrated experience in team management and stakeholder leadership.
• Ability to work closely with senior leadership and present actionable recommendations to executive stakeholders.
• Excellent analytical, strategic thinking, communication, and presentation skills.

Preferred Candidate Background

Candidates from the following backgrounds would be highly relevant:

• AGM / DGM / Senior Manager - Product Strategy with leading real estate developers.
• Senior Manager / Associate Director - Research or Advisory from leading real estate consulting firms.
• Business Planning / Product Strategy leaders who have owned pricing, feasibility, and product decisions across multiple projects.
• Professionals with strong exposure to Mumbai and Pune residential markets.

Prioritize Candidates Who Have

• 10-15+ years of experience in residential real estate.
• Led product strategy, market intelligence, or business planning for an entire city, region, or business unit.
• Managed pricing, product mix, feasibility, and positioning from land evaluation through project launch.
• Worked closely with Land Acquisition, Design, Sales, Marketing, and Finance teams.
• Managed and mentored a team.
• Presented strategic recommendations directly to senior leadership / executive committees.
• Strong and demonstrable knowledge of the Mumbai and/or Pune residential markets.