Freelance Web Designer
ABOUT KHEEWA INCORPORATIONKheewa Incorporation is a Business Growth Consulting and Business Solutions organization working across Business Development, Sales & Marketing, Recruitment & HR Solutions, Digital Marketing, Lead Generation, E-Commerce, Business Consulting and AI-enabled Business Solutions.
We are looking for a creative and technically capable Web Designer who can design modern, responsive and conversion-focused websites, landing pages and digital experiences.
JOB SUMMARYThe Web Designer will be responsible for designing and improving websites, landing pages, campaign pages and other digital interfaces.
The candidate will work closely with the Digital Marketing, Content, Graphic Design, Sales and Technology teams to create websites that are visually attractive, mobile-friendly, user-friendly and focused on business objectives.
The ideal candidate should understand both UI/UX design and practical web development fundamentals.
KEY ROLES & RESPONSIBILITIES1. Website DesignDesign professional websites for:
- Corporate websites
- Business websites
- E-commerce websites
- Service websites
- Recruitment websites
- Landing pages
- Lead-generation pages
- Campaign pages
- Product pages
- Portfolio websites2. UI/UX DesignCreate user-friendly interfaces with strong focus on:
- User experience
- Navigation
- Layout
- Typography
- Colour
- Visual hierarchy
- Call-to-action placement
- Mobile responsiveness
- Conversion-focused design3. Landing Page DesignCreate high-converting landing pages for:
- Lead generation
- Sales campaigns
- Recruitment campaigns
- Franchise campaigns
- Product promotions
- Digital advertising campaigns
- Business servicesDesign pages with clear:
Headline → Benefits → Social Proof → Offer → CTA → Lead Form
4. Responsive Web DesignEnsure websites work properly across:
- Desktop
- Laptop
- Tablet
- MobileCheck layouts, images, forms, buttons, menus and content across different screen sizes.
5. Website Development SupportBasic knowledge of:
- HTML
- CSS
- JavaScript
- Bootstrap
- WordPresswill be preferred.
The candidate should be able to convert designs into functional web pages or coordinate effectively with developers.
6. WordPress & CMSWork with WordPress and other CMS platforms for:
- Page creation
- Website updates
- Landing pages
- Content updates
- Image optimization
- Layout changes
- Basic theme customization
- Plugin coordination7. Website Graphics & Visual ElementsCoordinate with the creative team to use:
- Banners
- Icons
- Product images
- Illustrations
- Videos
- Infographics
- Social proof
- Promotional graphicsEnsure that visual elements are consistent with the brand identity.
8. Website Performance & OptimizationPay attention to:
- Page loading speed
- Image optimization
- Mobile performance
- User experience
- Broken links
- Forms
- Buttons
- Navigation
- Basic SEO structureCoordinate with developers/SEO teams for technical improvements.
9. SEO-Friendly DesignUnderstand basic SEO requirements such as:
- Proper headings
- Page structure
- Mobile responsiveness
- Image alt text
- Internal linking
- URL structure
- Page speed
- Search-friendly content placement10. Website Maintenance
- Update existing websites.
- Add new pages.
- Modify layouts.
- Update banners and graphics.
- Fix basic design issues.
- Improve outdated sections.
- Maintain consistent design across websites.11. Conversion Rate OptimizationReview website performance and identify opportunities to improve:
- CTA placement
- Lead forms
- Navigation
- Page structure
- Content hierarchy
- User journey
- Conversion flowWork with the marketing team to improve lead-generation performance.
12. Competitor & Website ResearchResearch competitor websites to identify:
- Design trends
- Layout ideas
- User experience patterns
- Features
- Landing page structures
- Calls-to-action
- Conversion strategiesUse research for inspiration while maintaining original design work.
AI & MODERN WEB DESIGN TOOLSUse AI and modern digital tools for:
- Website concepts
- UI ideas
- Wireframes
- Content structure
- Image generation
- Image enhancement
- Code assistance
- Design variations
- UX research
- Website optimizationExperience with AI-assisted web design and development tools will be an advantage.
REQUIRED TOOLS & TECHNOLOGIESDesign Tools
- Figma
- Adobe Photoshop
- Adobe Illustrator
- Canva
- Adobe XD or similar toolsWeb Technologies
- HTML
- CSS
- JavaScript — basic preferred
- Bootstrap
- Responsive Web DesignCMS
- WordPress
- Elementor or similar page buildersOther Skills
- Basic SEO
- Website analytics
- Image optimization
- UI/UX
- Landing page designREQUIREMENTS & QUALIFICATIONS
- Graduate/Diploma in Web Design, Graphic Design, Computer Applications, IT or related field preferred.
- 1–3 years of professional web design experience preferred.
- Freshers with a strong portfolio may apply.
- Strong understanding of modern website design.
- Good knowledge of responsive design.
- Strong visual and creative skills.
- Ability to manage multiple projects and deadlines.COMMUNICATION SKILLS
- Good English communication.
- Good Hindi communication.
- Punjabi communication will be an advantage.
- Ability to understand design briefs.
- Ability to communicate design concepts clearly.
- Good coordination with developers, marketers and content teams.PERSONAL ATTRIBUTESThe ideal candidate should be:
- Creative
- Detail-oriented
- User-focused
- Innovative
- Organized
- Problem-solving oriented
- Fast learner
- Deadline-oriented
- Self-motivated
- Open to feedback
- Interested in new technology and AIKEY PERFORMANCE INDICATORS (KPIs)KPIMeasurementWebsite DeliveryProjects completed on timeDesign QualityVisual quality and usabilityMobile ResponsivenessCross-device performanceLanding PagesPages delivered according to campaign requirementsConversion SupportImprovement in lead/conversion flowPage SpeedWebsite performanceDesign AccuracyBrief and brand complianceRevision EfficiencyTimely implementation of feedbackWebsite MaintenanceTimely updates and fixesInnovationNew design ideas and technology adoption
CAREER GROWTHWeb Designer → Senior Web Designer → UI/UX Designer → Web Design Lead → UI/UX / Web Design Manager
Candidates with strong development skills can also grow toward:
Web Designer → Front-End Developer → Full Stack Developer
WHAT WE OFFER
- Competitive salary + performance incentives
- Opportunity to work on real business websites
- Exposure to multiple industries
- Opportunity to work on landing pages and lead-generation systems
- Exposure to e-commerce and digital marketing
- Opportunity to use AI-powered design and development tools
- Professional working environment
- Learning and career growth opportunitiesWHY JOIN KHEEWA INCORPORATION?You will work on real websites, landing pages, digital campaigns, e-commerce projects and business platforms, rather than only creating static designs.
The role provides practical exposure to:
UI/UX → Web Design → Landing Pages → WordPress → Digital Marketing → SEO → Conversion Optimization → AI-Assisted Design
📲 APPLY NOWPosition: Web Designer
Company: Kheewa Incorporation
Department: Technology / Digital Marketing
📞 Call / WhatsApp: 9872577500
DESIGN BETTER WEBSITES. CREATE BETTER EXPERIENCES. BUILD WITH KHEEWA INCORPORATION.