Category Manager – P&L

Role Overview

The Category Manager will own the end-to-end P&L, growth, and content strategy for an assigned

exam category at Oliveboard. This is a high-ownership, business-critical role — you will act as the

"mini-CEO" of your category, driving revenue, learner outcomes, and market share, while working closely with Marketing, Content, Faculty, Product, and Tech teams.

Key Responsibilities

1. P&L Ownership — Own revenue, cost, and profitability targets for the assigned category;

forecast demand cycles around exam calendars and drive pricing/packaging decisions.

2. Category Strategy — Build and execute the go-to-market strategy for new and existing

courses/test-series within the category; identify white spaces and expansion opportunities.

3. Content & Product Roadmap — Partner with content and faculty teams to define course

structure, curriculum depth, and product features that improve learning outcomes and

conversion.

4. Faculty Management — Source, onboard, and manage relationships with subject-matter

experts and faculty; monitor teaching quality and learner satisfaction.

5. Marketing Collaboration — Work with performance and brand marketing to plan category-

specific campaigns, funnel optimization, and seasonal (exam-notification-driven) pushes.

6. Competitive Intelligence — Track competitor offerings, pricing, and market trends within

the category; proactively adjust strategy to stay ahead.

7. Data-Driven Decision Making — Use funnel, cohort, and retention data to identify drop-off

points and drive continuous improvement in enrollment and course completion.

8. Cross-Functional Coordination — Act as the single point of accountability across Tech,

Design, Support, and Operations for all category-related initiatives.

Requirements

Must-Have

 3–5 years of experience in product/category management, business management, or P&L

ownership roles — preferably in EdTech, e-commerce, D2C, or consumer internet.

 Strong analytical skills — comfortable working with data, cohort analysis, and funnel metrics

to make decisions.

 Proven track record of owning revenue/growth targets and delivering results independently.

 Excellent stakeholder management skills — able to work across content, marketing, tech,

and faculty teams.

 Strong business acumen with the ability to think both strategically and execute hands-on.

Good to Have (Not Mandatory)

 Prior experience managing a UPSC, Banking, or SSC exam category is a strong plus — but not

required. Candidates from other high-growth consumer/EdTech categories are equally

encouraged to apply.

 Familiarity with the competitive exam ecosystem in India.

 Experience working with faculty/content creators or subject-matter experts.

What We Offer

 High-ownership role with direct impact on business outcomes

 Fast-paced, founder-led environment with quick decision cycles

 Opportunity to build and scale a category from the ground up

 Competitive compensation with performance-linked incentives