AI/ML Engineer - GEO / AEO projects (GB03 / GB04)

Roles & Responsibilities

• Design, develop, and deploy production-grade AI/ML and Generative AI solutions.
• Work on GEO, AEO, and SGE initiatives to improve visibility and discoverability across AI-driven search and generative interfaces.
• Optimize content, data, and digital experiences for AI-powered search, conversational queries, and LLM-based experiences.
• Develop solutions using LLMs, NLP, semantic search, embeddings, RAG, and vector databases.
• Analyze search intent, AI-generated responses, retrieval patterns, citations, and content discoverability to identify optimization opportunities.
• Build experiments and frameworks to measure the effectiveness of GEO/AEO strategies and AI search performance.
• Collaborate with Product, Engineering, Content, SEO, Marketing, and Business teams to translate business requirements into scalable AI solutions.
• Monitor model and solution performance and continuously improve accuracy, relevance, latency, and overall user experience.

Requirements

Ideal Candidate

• Strong AI/ML Engineer profile with experience in GEO work
• Mandatory (Experience 1): Must have 2+ years of professional experience of which 1+ in GEO/AEO related work
• Mandatory (Experience 2): Must have 1+ year of experience in GEO (Generative Engine Optimization), AEO (Answer Engine Optimization), or SGE (Search Generative Experience), including optimizing for AI-driven search interfaces, conversational queries, and generative search experiences
• Mandatory (Experience 3): Must have hands-on exposure to prompt engineering, embeddings, vector search, or RAG-based systems
• Mandatory (Skills 1): Deep understanding of how modern search engines and AI-driven systems rank and generate responses, including semantic search and entity-based optimization
• Mandatory (Skills 2): Exposure to AI/LLM ecosystems such as ChatGPT, Google Gemini, or similar platforms, including understanding of how responses are generated and ranked
• Mandatory (Skills 3): Understanding of content structuring for AI consumption (schema, context building, knowledge representation)
• Mandatory (Education) - BE / B.Tech or Dual degree (Btech and Mtech or Integrated Msc/MS) onlyExperience: 1–6 years
• Work from office
• 5 days a week
• Notice period up to 30 days