Product Management - Growth and Monetisation

IDfy
Mumbai Metropolitan Region

We are a perfect if you...

  • Love rolling up your sleeves and executing GTM plans that actually move numbers, not just slides.
  • Thrive in B2B enterprise environments with long, multi-stakeholder sales cycles.
  • Are a structured thinker (strategy consulting background preferred) who enjoys synthesizing research, competitive intel, and customer feedback into a clear point of view.
  • Can quickly understand complex enterprise solutions and explain their value with clarity to CXOs.
  • Enjoy being the glue between Sales, Marketing, Partnerships, and external stakeholders.
  • Believe follow-ups, clean data, and well-run workflows are the difference between “activity” and “impact.

What Your Day Will Look Like...

  • Lead go-to-market strategy for new and existing propositions, market research, pain-point mapping, competitive differentiation, right through to a launch-ready narrative.
  • Take propositions from concept to pitch-ready decks to active use in live Sales conversations.
  • Own and keep positioning sharp and differentiated as the competitive landscape shifts.
  • Build, optimise, and maintain lead workflows ensuring zero drop-offs between campaigns and Sales.
  • Drive pipeline: prospecting, event engagement, lead capture, list building, nurturing, follow-ups.
  • Attend industry events to generate top-quality pipeline—capture leads, support demos, run on-ground enablement, and ensure post-event conversions.
  • Partner closely with Sales & Marketing to refine messaging, improve targeting, and orchestrate multi-channel campaigns.
  • Build crisp GTM artifacts—one-pagers, use-case sheets, objection-handling guides—for top verticals.
  • Run live enablement sessions with Sales and Pre-sales to drive real adoption, not just awareness.
  • Build and maintain relationships with key industry stakeholders for continuous pipeline creation.
  • Track, analyse, and report campaign performance—turning insights into optimisations.

What You Bring...

  • MBA with premium institutes
  • 5-9 years in strategy consulting (or a strategy/insights role with strong structured problem-solving)
  • B2B SaaS, fintech, or RegTech exposure is a plus, not a must.
  • Strong synthesis skills
  • Sharp written and verbal communication

Score my resume against this job, free →

Get your ATS score for this role — free. Score my resume free →