Coordinator

The roleWe are hiring a Head of Strategy and Growth to decide where DRAMA goes next and how it gets there. You will shape the business model, pricing and growth plan for the Academy, online classes and the store, and turn them into clear priorities. You will not run day-to-day admin; you will set direction, test ideas and build the case for each next step.

Detail

Title

Head of Strategy and Growth

Reports to

Keith D Rozario, Founder

Location

Hyderabad, hybrid

Type

Full time

Works with

The founder on all major decisions; teachers and future hires on execution

What you will doAcross DRAMA

• Build a 3-year strategy for DRAMA with the founder: which markets, which students, which products, in what order.
• Own the business model and the numbers: pricing, revenue mix, costs and break-even for each vertical.
• Decide where to invest time and money, and what to stop doing.
• Set quarterly goals and key measures, and review progress with the founder every month.
• Find and negotiate partnerships with schools, housing communities, corporates, venues and brands.
• Plan when and whom to hire, and what each role should own.Academy
• Design the course and fee structure: levels, term packages, group versus one-to-one, exam tracks such as Trinity and ABRSM.
• Decide whether and when to open a physical centre or a second location, and build the case with numbers.
• Shape the student journey from trial class to long-term enrolment to improve renewals.Online classes
• Decide who online classes are for (other Indian cities, NRI families, adults) and how to reach them.
• Set online pricing, class formats and recorded-course products that can scale beyond one teacher.Store
• Decide which products are worth selling: class packages, digital material, merchandise or gear.
• Choose the sales model for each, such as print-on-demand, affiliate links or holding stock, and the margins needed.Brand and marketing
• Position DRAMA against other academies in Hyderabad and define what makes it different.
• Set the marketing strategy and budget across Instagram, YouTube, WhatsApp, local events and referrals, and measure what works.What success looks likeIn your first 90 days
• A clear picture of the market: competing academies in Hyderabad, their fees, and the gaps DRAMA can fill.
• A written 3-year strategy and a 12-month plan, agreed with the founder.
• Pricing and packages for the Academy, online classes and the store, ready to launch.
• Two or three growth experiments running, each with a measure of success.In your first year
• Revenue and enrolments growing every quarter against the agreed targets.
• At least one new revenue stream proven, such as online courses, school partnerships or the store.
• A monthly dashboard the founder uses to make decisions.
• A hiring plan for the next stage, with the first roles filled.Exact targets will be agreed with the founder in your first month.

What we are looking forMust have

• 6 or more years in strategy, business development or general management, with at least 2 years shaping a business's direction.
• A track record of growing a consumer, education or creative business, ideally from an early stage.
• Strong with numbers: pricing, unit economics, forecasts and budgets.
• Able to turn research and data into a clear recommendation and a plan people can follow.
• Comfortable with ambiguity, and able to make decisions with incomplete information.
• Excellent communication in English; Hindi or Telugu is a plus.Nice to have
• Experience in edtech, music, the arts, coaching centres or schools.
• Experience with online courses, e-commerce or subscription businesses.
• A network of schools, venues, brands or investors in Hyderabad.
• A love of music or the arts.What we offer
• Salary: a year fixed, depending on experience, plus a yearly bonus tied to revenue and growth targets.
• Equity or profit share: a stake in DRAMA's success, so a lower fixed salary can be balanced by a share of the upside.
• A seat at the top: you work directly with the founder and help shape every major decision.
• Room to grow: this role can become Chief Operating Officer or co-founder level as DRAMA expands.
• Free lessons in guitar, keyboard, voice or art for you and your family.How to applySend your CV and a one-page note answering one question: if you joined DRAMA tomorrow, what would you focus on in your first 90 days, and why?

Shortlisted candidates will meet the founder and present a short growth plan for one part of DRAMA.

• Email: to be added (for example, careers@drozario.in)
• Subject line: Head of Strategy and Growth – your name