Senior Product Specialist - Telepresence & Microscopy (Maharashtra) (m/f/d)
KARL STORZ
Delhi, India
- Marketing and branding
- Assist in the execution of assigned marketing plans, campaigns, and promotional events including management of assigned activities.
- Assist in designing & developing ideas for creative marketing campaigns including digital & social media campaigns.
- Coordinate with external vendors for delivery of required material or services for promotional events and marketing campaigns.
- Market mapping
- Map the market/hospitals, develop/define the prospect list and market coverage for the assigned product portfolio to drive marketing initiatives with the team.
- Identify new potential customers and showcase the assigned product superiority through technical presentations.
- Identify new potential areas of application for a range of assigned products.
- Collaborate closely with the sales team, distributors and cross-functional KAM team to develop demand forecasts for various product lines.
- Market development
- Train customers/clinicians during the installation/implementation process.
- Participate in various conferences, exhibitions, product drives, and demos to showcase and promote KARL STORZ products and execute the assigned activities.
- Coordinate with operations and logistics functions to ensure product availability for demo purposes for the assigned product line.
- Plan, monitor, and analyze post-sale surveillance programs to gather customer feedback and enhance growth prospects for new products and technologies.
- KOL engagement planning and execution through various hands-on activities including live lectures and video presentations to fellow surgeons.
- Customer insights & analytics
- Assist in conducting market and customer research to analyze consumer requirements, habits trends, etc., and generate insights.
- Keep abreast of the latest industry and marketing developments to continuously enhance your knowledge.
- Compliance with laws & regulations
- Follow all relevant laws and statutory requirements for assigned Sales & Marketing activities.
- Work closely with the regulatory affairs team to ensure that products adhere to relevant medical device regulations and MDR requirements. Accordingly, implement changes in technical solutions for customers.
- Policies, processes, and systems
- Follow policies, procedures, and controls to ensure that all activities are conducted in compliance with regulatory, risk, and audit requirements, as institutionalized by relevant government/non-governmental authorities.
- Financial Management
- Develop and manage product budgets, including forecasting and monitoring product promotion and marketing expenses.
Your Benefits
- The company provides comprehensive health coverage, including hospitalization benefits, for employees and their dependent family members. The coverage includes: Self, Spouse, Two dependent children, Parents or Parents-in-law (any one set as per employee’s preference)
- Parental Leave Policies to support employees during significant family milestones
- Free & Confidential Counselling Support to promote employee well-being and mental health
- The company provides insurance coverage to ensure financial protection for employees and their families in case of unforeseen circumstances. The coverage includes:
- Term/Life Insurance
- Accidental Disability/Death Insurance
- KARL STORZ also contributes 4.81% of the Basic salary to the Gratuity scheme. This is payable when an employee leaves the services of the company after completion of a minimum of 5 years as per the Gratuity Act 1972
- Employees can choose to contribute to the National Pension Scheme by making a declaration to the effect