Senior Software Engineer

About the Role

We need a hands-on technical manager to own our API, integration and tracking work and to guide a small development team. You will build and fix things yourself, and you will also review developers’ work and unblock them. This is not a purely managerial role.

What You’ll Do

• APIs & Webhooks: Build, integrate and maintain REST APIs and webhooks. Handle authentication (API keys, OAuth 2.0, JWT). Troubleshoot failed API calls, data mismatches and integration errors.
• CRM & Data Integrations: Connect websites, landing pages, CRMs and internal systems. Sync lead creation, status updates and conversion events between systems without duplicates.
• Marketing Tracking: Implement and debug Meta Pixel and CAPI, Google Ads conversion and offline conversion tracking, GA4, GTM, server-side tracking, GCLID/FBCLID and UTM capture. Send lead status and revenue values back to ad platforms.
• Server, Cloud & Database: Manage deployments, hosting, DNS, SSL, Cloudflare and cloud servers (AWS/GCP/Azure). Monitor uptime and logs, and work with SQL/NoSQL databases.
• Team & Delivery: Review code and implementation quality, allocate tasks, track delivery, keep documentation up to date, and be the escalation point for complex technical issues.Must-Have (Mandatory)
• 5–7 years of backend development experience (Node.js, PHP/Laravel, Python or Java/.NET)
• REST API development and third-party API integration
• Webhook implementation
• CRM integration experience
• Meta CAPI and Google Ads conversion/offline conversion integration
• GTM and GA4
• Server-side tracking
• Linux/cloud server and deployment knowledge
• MySQL/PostgreSQL (MongoDB is a plus)
• Experience reviewing or managing developers (even a small team)
• Strong troubleshooting skillsGood to Have (Bonus)
• AWS/GCP certification
• Docker, CI/CD and DevOps exposure
• Affiliate/postback and S2S tracking
• WhatsApp or communication API experience
• Fintech, e-commerce or ad-tech background
• Experience with high-volume lead and conversion data
• Experience building internal automationQualification: Bachelor’s degree in Computer Science, IT, Engineering or a related field (preferred).

Success in This Role Means

• Reliable APIs and webhooks with few integration failures
• Accurate conversion tracking and attribution
• Stable production systems and good uptime
• On-time delivery by the development team
• Fast resolution of critical technical issues

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