Product Manager - Audio
Cellecor Gadgets Ltd.
New Delhi, Delhi, India
Job Description:
Product Manager – Audio
Location : Delhi (Shalimar Bagh)
1. Role Objective The Product Manager – Audio will be responsible for managing the complete product lifecycle of the audio portfolio, including product strategy, development, pricing, go-to-market execution, and performance tracking. The role aims to drive revenue growth, profitability, and market share within the audio category.
2. Key Responsibilities
2.1 Product Strategy & Planning
- Develop and execute the product roadmap for the audio segment (TWS, Bluetooth Speakers, Soundbars, Neckbands, Home Audio Systems).
- Conduct market research, consumer insights analysis, and competitor benchmarking to identify new product opportunities.
- Define product positioning, pricing strategy, and key feature differentiation.
2.2 Product Development
- Collaborate with R&D, sourcing teams, and OEM/ODM partners for product development.
- Finalize product specifications, design elements, and quality benchmarks.
- Coordinate with suppliers and manufacturing partners for prototype development, validation, and testing.
2.3 Product Launch & Go-To-Market Strategy
- Plan and execute successful product launches in coordination with cross-functional teams.
- Work closely with sales, marketing, and digital teams to drive product visibility and demand generation.
- Develop product training modules and materials for sales and after-sales teams.
2.4 Business Performance Management
- Monitor sales performance, inventory levels, and profitability of the product portfolio.
- Analyze market trends, customer feedback, and product reviews to drive continuous improvement.
- Implement strategies to improve sell-through and optimize product lifecycle management.
2.5 Cross-Functional Coordination
- Work closely with Supply Chain, Operations, Quality, and After-Sales teams to ensure seamless execution.
- Ensure service readiness, including spare parts availability and support infrastructure.
- Collaborate with marketing for packaging, branding, and product communication strategies.
2.6 Vendor & Cost Management
- Manage relationships and negotiate with OEM/ODM partners and suppliers.
- Optimize product cost structure, including BOM, to achieve margin targets.
- Ensure compliance with regulatory certifications (BIS, WPC, and other applicable standards).
3. Key Performance Indicators (KPIs)
- New Product Launch Success Rate
- Audio Category Revenue Growth
- Gross Margin Achievement
- Market Share in Audio Segment
- Product Sell-through Rate
- Inventory Turnover
- Customer Satisfaction & Product Ratings
4. Qualifications
- Bachelor’s Degree in Electronics / Engineering / Business Management
- MBA (Preferred)
5. Experience
- 5–8 years of experience in Product Management / Category Management
- Prior experience in Consumer Electronics, Audio, or Mobile Accessories industry preferred