Associate Shopify Developer

The Role

Own D2C storefront end to end — theme, build, speed and checkout. The website is the brand’s highest-intent channel, so this is a hands-on build role, not a maintenance one. You will work with design, marketing and operations to ship new pages, launch new product lines and keep the store fast through campaign and festive traffic.

Key Responsibilities

• Build, customise and maintain the Shopify theme using Liquid, HTML, CSS and JavaScript, translating design files into pixel-accurate, responsive pages.
• Develop landing pages, product and collection templates and campaign pages with fast turnaround.
• Build reusable sections and blocks so marketing and content teams can update pages without developer dependency.
• Manage product data on the storefront — variants, metafields, bundles and gifting flows.
• Improve site speed and Core Web Vitals through image optimisation, script management and app rationalisation.
• Optimise the cart-to-checkout journey: upsells, offer logic, discount rules, and payment and COD flows.
• Run A/B tests across PDP, cart and checkout, and make winning variants permanent.
• Implement and maintain tracking across GA4, GTM, Meta and Google Ads, including event integrity across the funnel.
• Integrate and maintain third-party apps and backend systems — reviews, loyalty, subscriptions, WMS, ERP, shipping and returns — using Shopify APIs and webhooks.
• Manage on-site SEO fundamentals: site structure, schema markup, redirects and canonical tags.
• Keep the store release-ready through sale events and new launches, and troubleshoot live storefront and checkout issues quickly.

What We Are Looking For

• 1–3 years of hands-on Shopify development experience, preferably with a consumer or D2C brand.
• Strong command of Liquid, HTML5, CSS3 and JavaScript; comfortable working directly in theme code, not only through page builders.
• Experience building custom themes and sections from design files on Shopify 2.0 architecture.
• Working knowledge of Shopify Admin and Storefront APIs, webhooks and app integrations.
• Demonstrated improvement of site speed, Core Web Vitals and conversion rate on a live store.
• Familiarity with GA4, GTM, Meta Pixel and conversion event setup.
• A strong eye for design detail, and the ability to prioritise and ship quickly in a small team.Good to Have
• Shopify Plus, Shopify Functions or custom checkout extensions.
• Headless storefront experience (Hydrogen, Next.js) or React-based front-end work.
• Experience running subscription, loyalty or referral programmes on Shopify