Growth leader

Growth Leader — Olamor Cosmetic LLPLocation: Mumbai (HQ) | Reports to: CEO & Founder

Experience: 5–8 years in growth/marketing roles, preferably in beauty, FMCG, or D2C-B2B hybrid businesses. beauty and personal care industry

Key ResponsibilitiesStrategy & Ownership

• Own the end-to-end growth roadmap across B2B distributor/salon and D2C/marketplace channels
• Set and track growth OKRs (revenue, acquisition, retention) aligned with founder/board expectationsChannel Growth
• Scale distributor and salon partner acquisition in Tier 2/3 markets
• Drive D2C growth via marketplaces (Amazon, Flipkart, Nykaa) and owned channels (website, Instagram)
• Build and optimize performance marketing campaigns with clear ROAS targetsRetention & Expansion
• Design loyalty/reorder programs for salon partners and D2C customers
• Drive cross-sell across the product line to increase average order/account value
• Reduce distributor and customer churn through structured engagementData-Driven Execution
• Own CAC, LTV, conversion, and funnel metrics across channels
• Run structured A/B tests on pricing, offers, and messaging
• Build and maintain growth dashboards for leadership reportingCross-functional Leadership
• Align field sales, tele-sales, e-commerce, and creative teams around growth priorities
• Coordinate with dispatch/operations to ensure growth doesn't outpace fulfillment capacity
• Present growth performance to CEO and, where relevant, investorsMarket Intelligence
• Track competitor activity in the salon-professional and Tier 2/3 beauty space
• Identify new geographic and channel expansion opportunitiesRequirements
• 5–8 years in growth, performance marketing, or business development
• Proven experience scaling either B2B distribution or D2C — hybrid experience strongly preferred
• Strong with data: Excel/Sheets fluency, dashboard building, comfort with CAC/LTV frameworks
• Experience in beauty, personal care, or FMCG is a plus
• Comfortable working closely with founders in a lean, fast-moving teamWhat Success Looks Like (First 6 Months)
• Clear growth playbook established for both channels
• Measurable improvement in CAC/LTV ratios
• At least one new channel or market segment scoped and piloted
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