Creative Director
About the Role
V&A Group is a growing jewellery brand rooted in craft and committed to global relevance. We are looking for a Creative Director – Product Developer & Merchandiser who brings both a visionary creative eye and the leadership presence to channel it into a coherent, commercially strong product portfolio. This is a senior leadership role for someone who has spent 15+ years shaping jewellery collections across fine, bridal, fashion categories — and who thrives at the intersection of design direction, market intelligence, and team mentorship.
What You Will Own
1. Product Direction & Strategy
- Define seasonal and annual product vision across fine jewelry, fashion, and bridal & occasion categories.
- Translate global trend intelligence, trade show insights, and buyer feedback into a cohesive, commercially viable product direction.
- Establish range architecture ensuring the right balance of newness, hero SKUs, and commercial anchors across B2B channels.
- Lead product storytelling by building compelling narratives around collections that resonate with both trade buyers and end consumers.
2. Team Leadership & Creative Governance
- Lead, mentor, and elevate a team of Sr. Designers & CAD Heads, building capability, creative confidence, and accountability.
- Set creative standards and review processes to ensure design output meets both aesthetic intent and commercial reality.
- Foster a culture of curiosity, collaboration, and continuous improvement within the team.
3. Cross-Functional Collaboration
- Work closely with design, production, and sourcing teams to ensure product concepts are executed to the highest standard within commercial constraints.
- Partner with business leadership to align product strategy with international growth objectives.
- Represent the brand at global trade shows, industry events, and buyer meetings; integrate market insights back into the product roadmap.
Candidate Profile (What We're Looking For)
Experience & Background
* 15+ years of progressive experience in jewelry merchandising, product development, or design direction.
* Demonstrated expertise across multiple jewelry categories: fine, fashion, and bridal.
* Proven track record of building and elevating product portfolios, not just managing existing ranges.
* Experience working with or for brands selling to both B2B (wholesale/export) and B2C (retail/DTC) channels.
* Prior experience managing and developing creative teams is essential.
Skills & Qualities
* Creative & Commercial Vision: A sharp creative eye to identify what is beautiful, relevant, and commercially viable.
* Business Acumen: Deep understanding of margins, sell-through, price architecture, and market positioning.
* Leadership: Ability to inspire, give directional feedback, and mentor creative talent.
* Global Fluency: Comfortable navigating international trade shows, aware of macro design trends, and skilled at adapting them to the V&A identity.
* Communication: Exceptional ability to articulate creative vision clearly to internal teams, leadership, and external buyers.
Why V&A Group?
* Strong Creative Foundation: Step into an established foundation to provide direction, not start from zero.
* Real Ownership: Direct opportunity to shape the product identity of a scaling brand at an exciting inflection point.
* International Exposure: Engagement in global market research, trade shows, and international buyer relationships.
* Balanced Culture: A leadership team that equally values craft, creativity, and commercial impact.
Contact & Application Details
* Email: hrtalent@vandagroup.com / hasmukh@vandagroup.com
* Phone: +91 7718916785
* Address: V&A Group, SEEPZ, Andheri, Mumbai