Fashion Brand & Growth Associate — Founding Team

NamiNaya
Noida, Uttar Pradesh, India

✨Fashion Brand & Growth Associate — Founding Team0–4 Years Experience | Exceptional Fresh Graduates Welcome | Fashion & Business Background Preferred | Immediate Joiners Preferred

📍 Location: Noida, India (On-site)

💰 Salary: ₹5–8 LPA (Based on Experience & Potential)

🌎 Fashion | AI | Brand Building | E-Commerce | International Exposure

✨ About the RoleLove fashion? Have an eye for style? Ever dreamed of building a fashion brand from scratch?

NamiNaya is an emerging AI-powered fashion and creative media venture launching in January 2027.

We're building two exciting businesses under one brand:

👗 NamiNaya Store — Our own women's fashion and lifestyle brand, starting with clothing collections and expanding into new categories.

🎨 NamiNaya Studio — Our AI-powered fashion modeling and creative agency, producing virtual fashion shoots, advertising campaigns, and digital content for fashion brands.

We're looking for a creative, commercially minded, and entrepreneurial Fashion Brand & Growth Associate to help us build NamiNaya from the ground up.

You'll work directly with leadership on fashion collections, brand positioning, sourcing, product development, creative campaigns, partnerships, e-commerce, and business growth.

You don't need to be a professional fashion designer. But you should genuinely love fashion, have an eye for design and trends, understand what customers want, and be excited about turning ideas into a real business.

This is an early-career, hands-on position with meaningful responsibility and opportunities to grow as the business expands.

🎯 What You'll Do📌 Fashion Research & Collection Development

  • Research women's fashion trends, styles, fabrics, colors, silhouettes, and emerging collections.
  • Follow Indian and international fashion brands, designers, retailers, and emerging labels.
  • Help conceptualize NamiNaya's first women's clothing collections.
  • Identify attractive styles and product categories with commercial potential.
  • Work with freelance fashion designers to translate creative ideas into product concepts.
  • Coordinate with manufacturers and suppliers on sourcing, sampling, fittings, and production.
  • Review product samples for style, quality, finishing, and brand consistency.

📌 Fashion Brand Building & E-Commerce

  • Help build NamiNaya Store into a distinctive women's fashion brand.
  • Contribute to brand positioning, pricing, product selection, and customer experience.
  • Help plan new collections, seasonal launches, and promotional campaigns.
  • Coordinate online merchandising, product descriptions, and storefront presentation.
  • Research competitors, fashion marketplaces, and customer buying behavior.
  • Support strategies for expanding into US and international markets.

📌 AI Fashion, Creative Media & Marketing

  • Work with NamiNaya Studio on AI-powered fashion shoots, virtual models, and advertising campaigns.
  • Bring ideas for fashion styling, photoshoot concepts, campaign themes, and visual storytelling.
  • Collaborate with AI artists, designers, content creators, and video production teams.
  • Help plan Instagram campaigns, influencer collaborations, and digital marketing initiatives.
  • Explore emerging AI tools for fashion content creation and brand marketing.
  • Ensure creative campaigns reflect NamiNaya's positioning, visual identity, and product quality.

📌 Business Development & Partnerships

  • Identify opportunities with fashion brands, boutiques, retailers, designers, and D2C businesses.
  • Develop relationships with garment manufacturers, suppliers, influencers, and creative partners.
  • Assist with business pitches, proposals, presentations, and partnership discussions.
  • Help identify potential clients for NamiNaya Studio's AI fashion services.
  • Research new markets, product categories, and revenue opportunities.

📌 Execution & Special Projects

  • Work directly with leadership to turn fashion and business ideas into actionable projects.
  • Coordinate with designers, suppliers, creative teams, and external partners.
  • Track product development, sourcing, project timelines, and launch milestones.
  • Prepare market research, competitor analysis, business presentations, and execution plans.
  • Take ownership of assigned initiatives and follow them through to completion.

⭐ Success in This RoleYou'll be successful if:

✅ You bring original fashion and business ideas, not just inspiration from social media.

✅ You recognize emerging fashion trends and can explain their commercial potential.

✅ You can help transform clothing concepts into real products through designers and manufacturers.

✅ You understand how fashion, branding, pricing, marketing, and customer experience work together.

✅ You contribute to building NamiNaya Store into an attractive fashion shopping destination.

✅ You help develop campaigns and growth opportunities for NamiNaya Studio.

✅ You demonstrate initiative, accountability, creativity, and strong execution.

👤 What We're Looking For• A genuine passion for women's fashion, styling, brands, and digital culture.

  • Strong aesthetic judgment and an eye for appealing designs, colors, fabrics, and silhouettes.
  • Interest in fashion merchandising, product sourcing, brand development, and e-commerce.
  • Creative thinking combined with commercial awareness.
  • Excellent spoken and written English communication skills.
  • Confidence interacting with designers, suppliers, influencers, and business partners.
  • Strong research, organizational, and problem-solving abilities.
  • Familiarity with social media, fashion trends, and consumer behavior.
  • Interest in AI technology and its growing role in fashion and creative media.
  • An entrepreneurial mindset with a willingness to take ownership.
  • Ability to thrive in a fast-moving startup environment.

🎓 Education & Requirements• Bachelor's degree in Fashion Management, Fashion Communication, Fashion Merchandising, Retail Management, Marketing, Business Administration, Design, or a related field preferred.

  • Graduates from NIFT, Pearl Academy, NID, Amity School of Fashion Technology, and other recognized fashion, design, media, or business institutes are encouraged to apply.
  • 0–4 years of experience preferred.
  • Exceptional fresh graduates with strong fashion knowledge, creativity, and initiative are welcome.
  • Strong written and spoken English communication skills.
  • Immediate joiners preferred.

A formal fashion design degree is NOT mandatory.

We value creativity, fashion sense, business thinking, and the ability to execute more than academic credentials alone.

💡 Nice to Have• Experience with women's fashion brands, clothing labels, boutiques, or D2C startups.

  • Exposure to fashion buying, merchandising, apparel sourcing, or garment manufacturing.
  • Familiarity with fabrics, fit, garment construction, and production processes.
  • Experience in styling, fashion content, photography, or creative campaigns.
  • Understanding of Shopify, e-commerce operations, or online fashion retail.
  • Knowledge of Instagram fashion trends, influencer marketing, and brand collaborations.
  • Familiarity with AI image generation, video production, or creative automation tools.
  • Personal fashion projects, entrepreneurial ventures, or relevant freelance experience.

💰 Compensation₹5–8 LPA, based on experience, skills, creativity, and demonstrated potential.

🎯 Performance-based incentives is based on business growth, ownership, and measurable contributions.

📈 Opportunity to grow into senior brand, merchandising, and business leadership roles as NamiNaya expands.

🏢 Work Setup📍 Full-time, on-site position in Noida.

🌎 Opportunity to help build a fashion brand with ambitions to expand into the US and international markets.

🤝 Direct collaboration with leadership, designers, manufacturers, creative professionals, and technology teams.

🌟 Why Join NamiNaya?At NamiNaya, you won't just work for an existing fashion brand. You'll help create one.

👗 Help shape our first women's clothing collections, from concept to launch.

🎨 Turn fashion inspiration and creative ideas into real products and campaigns.

🤖 Work at the intersection of fashion, artificial intelligence, e-commerce, and media.

🚀 Join a founding team building a new fashion and creative venture.

🌎 Contribute to a brand with US and international ambitions.

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