Walmart Marketplace Specialist – US E-commerce

Job Description:

Marketplace Manager –Walmart US & Canada

RMX Industries | D2C / E-Commerce

Budget - 55-65k monthly

Position Snapshot

Position Purpose

The Marketplace Manager owns the Walmart Marketplace business in the US and Canada

for RMX and BluBird's brand portfolio, including Zephyr and Blu Shield. The role carries

end-to-end accountability for marketplace strategy, sales growth and profitability across

both countries, and leads the catalogue, advertising and creative resources that support

both storefronts. The incumbent is expected to work independently in a lean team,

convert data into decisive action, and report performance and recommendations directly

to the D2C Head.

Key Roles & Responsibilities

Marketplace Strategy & Profitability

Own the Walmart US and Walmart Canada strategy, sales performance and

profitability across the brand portfolio.

Position Title Marketplace Manager – Walmart US & Canada

Department D2C / E-Commerce

Reports To D2C Head

Team Managed Catalogue, advertising and creative team members

(marketplace-facing)

Platforms Walmart.com (US) and Walmart.ca (Canada)

Brand Portfolio Zephyr, Blu Shield

Location [To be confirmed]

Employment Type Full-time

JD – Marketplace Manager (Walmart US & Canada) – RMX Industries

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Build and manage the marketplace P&L for each country with a clear understanding of

referral fees, fulfilment costs, duties and currency effects, margins and unit economics

at SKU level.

Track key metrics — sales, ROAS/ACOS/TACOS, conversion, Buy Box ownership, Seller

Performance Standards and account health — and translate insights into clear, time-

bound actions.

Advertising & Performance Marketing

Plan, run and optimise campaigns on Walmart Connect, including Sponsored Products,

Sponsored Brands and Sponsored Videos, with country-specific budgets and targets.

Manage advertising budgets and drive efficiency against ROAS, ACOS and TACOS

targets while sustaining growth.

Use search, keyword and category insights to align advertising with organic ranking

and promotional calendars (including key Walmart events such as Deals and seasonal

peaks).

Listings, Content & BrandExperience

Improve listings, search visibility (Walmart SEO), item content quality and Brand Portal

/ Brand Shop performance on Walmart.com.

Ensure equivalent listing and content quality on Walmart.ca, including compliant

English and French content, bilingual packaging and labelling information, and Canada-

specific specifications and units of measure.

Work with the creative team to improve product images, videos, rich media and

conversion rates.

Product Launches & CategoryExpansion

Plan and execute product launches, promotions and category expansion in both

countries, including launches such as The Slayer.

Coordinate launch readiness across catalogue, creative, advertising and inventory so

that products go live with strong content and stock cover.

Evaluate assortment and pricing by country, including competitive price positioning

and Walmart's price-competitiveness expectations.

Inventory Forecasting, Fulfilment & Replenishment

Coordinate inventory forecasting and replenishment for Walmart Fulfillment Services

(WFS) and seller-fulfilled orders in the US and Canada, in partnership with Operations.

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Minimise stock-outs and excess inventory through regular demand review and timely

replenishment planning, including cross-border shipment lead times.

Monitor fulfilment performance such as on-time shipping, valid tracking, delivery

speed, cancellations and returns, and resolve issues promptly.

Account Health, Compliance & Seller Operations

Manage account health, catalogue issues and day-to-day operations on Walmart Seller

Center for both the US and Canada marketplaces.

Resolve listing suppressions, policy, product-safety and compliance flags, and platform

escalations promptly.

Ensure adherence to Walmart Marketplace policies and applicable US and Canadian

product, labelling and regulatory requirements, in coordination with Compliance and

Operations.

Team Leadership & Reporting

Lead, guide and review the catalogue, advertising and creative team members working

across both countries.

Report performance and recommendations, with US and Canada results shown

separately, directly to the D2C Head through a regular review cadence.

Educational Qualification

Graduate in Business, Commerce, Marketing or a related discipline; MBA or PGDM

preferred.

Experience & Competencies

Experience

5+ years of Walmart Marketplace experience in the US, with proven results in growing

brands profitably; Walmart Canada experience is a strong plus.

Experience managing meaningful advertising budgets on Walmart Connect and multi-

SKU catalogues.

Amazon and other marketplace experience is an added advantage.

Experience in pressure washing, garden/outdoor, home improvement or similar

hardgoods categories is a plus.

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Technical Competencies

Strong expertise in Walmart Seller Center, Walmart Connect advertising, Walmart SEO

and WFS.

Strong analytical skills, with a sound understanding of marketplace margins, fees,

cross-border costs and unit economics.

Behavioural Competencies

Excellent command of English, both written and spoken; working knowledge of

Canadian bilingual content requirements is an advantage.

Strong ownership and the ability to work independently in a lean team.

Comfort working across US and Canadian business hours with stakeholders and

platform teams.

Team Structure

The Marketplace Manager reports to the D2C Head and leads the catalogue, advertising

and creative team members supporting Walmart US and Walmart Canada. The role works

alongside the wider D2C function and partners with Operations on fulfilment and

inventory.

Key Interfaces

Internal

D2C Head — strategy, performance reviews and recommendations.

Operations / Supply Chain — inventory forecasting, replenishment and fulfilment.

Creative and Design team — product images, videos, rich media and Brand Shop

content.

Finance — marketplace margins, settlements, currency and profitability tracking.

Customer Service — marketplace reviews, returns and customer feedback.

External

Walmart Marketplace account managers, Walmart Connect advertising teams and

seller support teams (US and Canada).

Agencies, freelancers and service vendors supporting content, creative or advertising.

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